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SEO & Paid Media Specialist

Job overview:

We are hiring a talented SEO & Paid Media Specialist to join our team. If you’re excited to be part of a winning team, Lifestyle Project Management Co.ltd is a great place to grow your career.

Report to: Digital Marketing Manager

Responsibilities:

  • Develop organic & paid search optimization strategies (search engine & mobile app stores) that increase search engine results in rankings & traffic to the website in achieving the company’s goal.
  • Set measurable goals that demonstrate improvement in marketing efforts
  • Perform ongoing keyword discovery, expansion and optimization alongside competitive activities
  • Monitor daily/weekly//monthly/quarterly performance metrics to optimize and recommend enhancements.
  • Manage & improve search positions for target keywords by recommending tweaks for website architecture, content, linking, other factors, and writing & updating compelling and high-quality content on landing pages.
  • Execute, test, track, collect and analyze data and results, identify trends and insights to achieve maximum ROI in paid media campaigns.
  • Manage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies.
  • Collaborate with others within the marketing department to manage search strategy

Qualifications

  • Minimum 2-3 years with proven SEO* experience and a good understanding of performance marketing, conversion, and online customer acquisition.
    *search engines optimization (Google, Bing, etc) and mobile app stores optimization (Google Play Store, Apple Appstore)
  • Proven SEM experience managing PPC campaigns across Google, Facebook and other performance channels.
  • Experience with A/B and multivariate experiments.
  • Experience with SEO industry programs, such as Google Analytics, Google Search Console, other SEO 3rd party tools (keyword research, data mining tools, etc) is a plus
  • Able to complete competitive analysis of other companies within the industry
  • Comfortable analyzing high volumes of data daily.
  • Familiarity with WordPress or other content management systems, working knowledge of HTML, CSS, and JavaScript development and constraints is preferable.

Benefits: 

  • Work 5 days a week
  • Health Insurance
  • Competitive Salary
  • 13-month Salary
  • Company outing & team building

Employment type: full time

Please Send your CV to hr@lifestyleproject.io